Live podcasts are no longer just recordings with an audience, they’re full-scale entertainment events. When a podcast is strong enough to sell out (or nearly sell out) a medium to large venue, live streaming that event becomes one of the smartest revenue and growth moves a creator can make.
And when the production setup is already in place, the upside is massive.
A perfect real-world example is Staying Relevant Live!, a hugely popular podcast show that sold out The O2 Arena in London and was live streamed exclusively on Lounges.tv, giving fans around the world access to a premium live experience they otherwise couldn’t attend.
Podcasts have evolved beyond audio platforms. Today’s biggest shows host live podcast tours, arena events, and special one-off performances featuring:
Celebrity or influencer guests
Interactive audience moments
Live reactions, humour, and unscripted energy
These shows create demand far beyond venue capacity which is exactly where live streaming live podcast events becomes a game-changer.
If you’re hosting a podcast in a theatre, concert hall, or arena, you already have:
Professional lighting
Broadcast-quality audio
Multiple camera angles
A staged set designed for visibility
Adding a livestream at this level is not starting from scratch it’s an extension of an existing setup. That’s why live streaming a podcast from a nearly sold-out venue delivers high-margin additional revenue with minimal extra cost.
From a business perspective, it’s one of the most efficient upgrades a live event can make.
Even iconic venues like have a capacity cap. Live streaming removes it.
By streaming a live podcast online, creators can reach:
Fans who missed out on tickets
International audiences
Viewers who prefer watching from home
Fans with accessibility or travel limitations
When Staying Relevant Live! streamed exclusively on Lounges.tv, the event instantly became global — not just a one-night London show, but a shared live moment for fans everywhere.
One of the biggest advantages of live streaming a live podcast is unlocking new revenue streams without competing with in-person ticket sales.
Popular monetisation options include:
Pay-per-view livestream tickets
Digital VIP access
Exclusive live chat or audience interaction
Post-event on-demand access
Because livestream tickets are typically priced lower than physical seats, they capture demand that would otherwise be lost — turning sold-out status into even more income.
Live podcasts often feature high-profile guests, influencers, or celebrity hosts — and that’s where live streaming becomes even more powerful.
Influencer guests naturally promote the event across their social channels, driving:
Increased livestream ticket sales
Higher engagement during the broadcast
Greater brand visibility for the podcast
A livestream isn’t just an add-on — it’s a socially amplified digital event.
A live streamed podcast doesn’t end when the curtain drops.
The recorded content can be repurposed into:
Social media clips
Promotional highlights
YouTube content
Trailer footage for future tours
This extends the lifespan of a single live event into months of marketing and audience growth, keeping the podcast relevant long after the venue empties.
Streaming exclusively on Lounges.tv positions a live podcast as a premium digital experience, not just another stream lost in a crowded platform.
For Staying Relevant Live!, exclusivity meant:
A dedicated audience environment
Clear monetisation
Focused fan engagement
A high-quality live experience aligned with the brand
Lounges.tv is built for moments like this — where live entertainment, creator revenue, and audience connection intersect.
If your podcast can nearly sell out a venue — or fully sell out — live streaming should be part of your strategy.
With production already in place, live streaming your podcast event:
Expands global reach
Generates additional revenue
Amplifies influencer buzz
Creates lasting content
Keeps your show culturally relevant
As Staying Relevant Live! — streamed exclusively on Lounges.tv — proves, live streaming isn’t just a nice extra.
It’s the smartest way to turn a live podcast event into a true media moment.